Wizdom 20/20 is a boutique sales, marketing and communications consultancy.
Bringing business development, marketing & communications into focus.
Wizdom 20/20™ brings deep experience and hindsight to business development, marketing and communications initiatives. You will benefit from our lessons learned, resulting in on-target, high-impact strategies to meet your business objectives.
Our Services
Whether you need to develop a comprehensive sales, marketing or communications strategy or targeted project, we’ve done it all. From A-Z: analytics to building a sales team, branding to content creation to digital marketing — all the way to defining gen-Z personas for website design. Don’t have the expertise in-house? Lack capacity for an important project? Need leadership? Think of us as an extension of your team - your own Interim Chief Development Officer and Chief Marketing and Communications Officer. Wizdom 20/20 includes a network of sales, marketing and communication pros who come together based on the skills needed for the assignment.
How We Work
Every engagement starts with our 20/20 Roadmap Workshop. During the workshop we work with your team to define business objectives and create a roadmap strategy, whether it's a sales, marketing, or communications project. Next, we create a 20/20 Project Plan. As we start the engagement we’ll publish a 20/20 Burn Down Report ensuring everyone has a view of the status versus plan deliverables at a glance. Finally, you’ll have a 20/20 Key Performance Indicators Chart to report on results. The way we manage projects is the same whether it’s building a sales or marketing strategy, a website, or starting a podcast. Every project is managed the same way from start to finish to deliver predictable and on-time results.
Where we work.
We work coast to coast but make our home in the Music City Capital of the US - Nashville. By utilizing a combination of on-site work with virtual connectivity through screen sharing platforms, we keep the work high-touch, efficient and cost-effective.
“What’s behind the name Wizdom 20/20™? After leading sales, marketing and communications teams for nearly 20 years, we’ve accumulated significant experience (wisdom) and hindsight (20/20 vision). And why the ‘z’ in Wizdom 20/20? If you know trademark law, you will appreciate the fact that a fanciful name makes the most defensible trademark.”
— Lynn Purdy, Chief Marketing Officer
— Phil Purdy, Chief Development Officer